Project Description

International Etiquette & Protocol Academy Of London

“Europe’s Most Trusted Establishment for Train The Trainer / Certification Programmes in International Etiquette and Protocol – an international presence in more than 60 countries”

Our instructions were to rebuild the site from scratch. It was previously hosted on a WIX website and was very slow as well as being poorly designed.

After the redesign of the site, we were to improve the SEO, rank the content and at the same time ensure that the site loaded within 4 seconds.

The Journey

It took us more than 2 months to complete the site. The client had particular choices and wanted specific features. The website went through multiple changes on our test server before going live.

Once we had final sign off from client, we launched site on our corporate servers and it went through rigorous testing. Speed optimisation was an important factor, and we managed to get a 4 second fully loaded speed time.

What We Delivered

 – Site Speed Fully Loaded – 4 seconds.

 – Content marketing included all unique and in-house written articles.

 – Search engine optimisation was carried out on entire site. This included keywords, title tags and meta description optimisation.

 – Keywords that we ranked on page one of Google included – youth etiquette certification & social etiquette certification

To Conclude

The client was very pleased with the results.

We have been retained as their marketing partners and besides looking after their SEO, we also host and maintain their website.

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