Manga and Webtoons have soared in popularity over the last few years. The whole comic and manga industry is worth over 1 billion pounds.
Many manga and webtoon companies have developed apps so their customers can read their stories easily on the go through their mobile devices.
Toomics is a webtoon company that has thousands of stories on its site and app that are regularly updated. You can follow along with the story week by week as new chapters are released.
They are a webtoon company based in South Korea. Their platform hosts a wide variety of genres. They have membership subscription services that allow users access to all of their webtoons.
Through Twitter, Toomics wanted us to use Twitters advertising features to promote their latest stories to people who would fall into their target demographic in the UK.
They wanted Bmoozd to increase the number of app downloads specifically in the UK, and ultimately increase brand awareness of Toomics as a webtoon company.